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Buford Lands Gig With Big Machine Racing

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Jade Buford

MOORESVILLE, N.C. — Scott Borchetta, president and founder of the Big Machine Label Group, has created the Big Machine Racing Team to compete in NASCAR Xfinity Series.

The team will race full-time in the series with Nashville-based driver Jade Buford wheeling the team’s No. 48.

Borchetta, who has worked with artists including Tim McGraw, Sheryl Crow, Thomas Rhett and Florida Georgia Line, took up racing during the 1980s. He was a regular competitor at Nashville Fairgrounds Speedway, winning several track championships.

“I’ve always been involved in racing, it’s a part of my DNA,” says Borchetta. “Whether as a competitor, a fan or a sponsor, racing is a constant in my life and is a part of our Big Machine culture. The formation of the Big Machine Racing team only broadens the integration opportunities for our recording artists and the sport.”
The Mooresville-based team will be overseen by longtime crew chief Patrick Donahue.

“The opportunity to partner with Scott and all things Big Machine is one that I just could not pass up,” Donahue said. “He’s driven to succeed in everything he does and I have no doubt that with our hard work ethic and determination, we will find our way to the front.”
Buford, who made several road course starts in the Xfinity Series in 2020, is well known for his road racing prowess.

“I’m thrilled and honored to pilot the Big Machine Xfinity Chevrolet Camaro in 2021. I’ve dreamed of being in the NASCAR Series and I intend to make the absolute most of this opportunity,” he said. “I know it’s a steep learning curve, and we face great challenges, but I have the utmost confidence in what we’re building and I just can’t wait to get to Daytona.”

Big Machine brands will be the primary sponsor for the No. 48 Chevrolet.



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Latin music star Maluma’s Sept. 12 Pechanga Arena San Diego gig is dormant venue’s first new show of 2021

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The announcement that reggaeton-music star Maluma will perform Sept. 12 at Pechanga Arena San Diego is newsworthy for more than just musical reasons or his past collaborations with Jennifer Lopez, Shakira and Madonna.

Maluma’s concert, part of the U.S. leg of the Colombian singer’s Papi Juancho 2021 World Tour, is the first new 2021 concert to be announced at Pechanga Arena. It also appears to be the first major new concert by any pop artist, at any indoor or outdoor San Diego County venue, to be announced this year — as opposed to a concert that was postponed from 2020 because of the coronavirus pandemic.

With the exception of drive-in performances, no ticketed concerts or live events are currently allowed under San Diego County and California state health regulations. Even so, Maluma’s Pechanga Arena show will be a full-capacity performance. All 13,500 tickets will go on sale Friday, apart from those allotted to a Maluma fan club pre-sale, which began today.

“The show’s promoter and Pechanga Arena San Diego understand that if local health guidelines do not allow for a full house on the event date, the show will be rescheduled,” said Kristi Reedy, the venue’s marketing director, in response to questions from the Union-Tribune.

“Pechanga Arena San Diego continues to work with event organizers and promoter partners in anticipation of a return of live events. This includes the advance sale of tickets for future events that are being scheduled.”

The concert and live events industry came shuddering to a halt last March because of the pandemic. As a result, lost 2020 income in the U.S. alone was estimated to exceed $9 billion, with losses of about $16 billion in the rest of the world.

On Jan. 29, the 2021 editions of both the Coachella and Stagecoach music festivals in Indio were canceled outright, after being postponed from last April to last October to this April. Also canceled were the 2020 editions of two San Diego festivals, KAABOO and Wonderfront.

In an October Union-Tribune article, the majority of concert and festival experts interviewed predicted that their industry would not be able to fully return to normal until 2022, although some held out hope a partial reopening of their industry could begin in late summer or early fall. It remains to be seen if the timing of Maluma’s 23-city U.S. arena tour, which is scheduled to open Sept. 2 in Sacramento and conclude Oct. 24 in Chicago, will be propitious or premature.

The tour is being produced by Cardenas Marketing Network, which in a statement said that it “will follow and comply with recommendations and guidelines imposed by governmental authorities and public health departments.”

As of this writing, the first scheduled concert this year at Pechanga Arena is a performance by James Taylor and Jackson Browne on May 29 — one year to the day from their postponed 2020 concert at the same venue. The original concert was part of Taylor’s joint tour with Browne, who was later diagnosed with COVID-19.

Regardless of the timing, Pechanga Arena — which for decades was known as the San Diego Sports Arena — is eager to resume operations with new health measures in place that could serve as a template for other concert and live events venues. The venue is operated by ASM Global, which is co-owned by AEG, the producer of the Coachella and Stagecoach festivals. ASM Global was selected last August by then-San Diego Mayor Kevin Faulconer to build a new arena and create an entertainment district on the 48-acre city site that houses Pechanga Arena.

“When Pechanga Arena receives approval from our local health officials to reopen, we will be deploying VenueShield, ASM Global’s comprehensive and industry-leading reopening program,” Reedy, the San Diego venue’s marketing director, said. “… Rest assured that all policies will be aligned with — and informed by — public health authorities, medical and industry experts.”

Tickets for Maluma are priced from $55.50 to $406.50 each. They go on sale to the general public Friday at 10 a.m. at axs.com.



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Fri 9 AM | Exchange Exemplar: Gig Work, Heaven Or Hell? – Jefferson Public Radio

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GIG inks wind offtake with Danone in Poland – reNews

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Macquarie’s Green Investment Group (GIG) has signed an agreement with Danone companies in Poland to supply renewable energy through a 10-year power purchase agreement (PPA).

The power will be provided by GIG’s Jozwin wind farm, which was acquired by the business last year.

Route-to-market and balancing services will be provided by Axpo Polska, with Axpo also acting as the intermediary with food giant Danone, which will use Axpo as their licenced electricity provider.

This PPA will support Danone’s current decarbonisation goals as its Polish operations make up 6% of the business’ total energy usage around the world.

Danone is part of RE100, a collection of the companies that have committed to using 100% renewable electricity.

Danone’s commitment is to reach 100% of renewable electricity by 2030. 

At the end of 2020, Danone exceeded its previous target of 50% by 2020, getting 54.3% of its electricity from renewable sources.

GIG Europe head Edward Northam said: “This agreement shows our ability to work in partnership with our customers, in this case Danone, to develop bespoke solutions under challenging market conditions.

“Having understood Danone’s specific needs, GIG in partnership with Axpo, has created and delivered a solution that meets Danone’s energy and carbon reduction ambitions in a cost-effective manner.”

GIG has now supported 18 corporates with PPAs, equating to 3GW of renewables capacity.

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